2011 The Lotus CEO

    Built on a platform that was designed in-house by Italdesign Giugiaro, the EV concept model features a 45 kW (75kW peak power) electric motor that can be recharged by a 1.2 liter 3-cylinder engine. The hybrid plug-in drive system was developed entirely by Lotus. Unlike the front-wheel drive iQ-Cygnet, British supermini gets a rear-wheel drive setup.

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    Therefore, organizations are placing more emphasis on developing two-way and more open-ended methods of communication in their public advocacy strategies. This is in preference to the more traditional top-down methods based on elements of audience manipulation or persuasion. Attitudinal, behavioral and social changes are long-term processes. Research into modern communication methods indicate that it is imprudent to regard attitudinal change merely as a shift along a continuum, as it inevitably involves a reordering of individuals' cognitive structures.

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